The advertising & media landscape is equally attractive and is probably one of the most sought after career options for prospective students. Global advertising expenditure is estimated at US$ 500 billion. The UAE today is host to a thriving media community from Dubai Media City, Abu Dhabi’s TwoFour54 and over 1,200 regional and international agencies and freelancers. Some of the world’s largest advertising firms such as JWT, Ogilvy, Lowe, Team Y & R, Dentsu, Bates, Saatchi and Saatchi, Leo Burnett, BBDO and Choueiri Group have offices based in the UAE. |
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| The advertising & Design course trains students to work with the media & advertising industry. The course covers all aspects of Branding, Marketing, Advertising, Creative Strategy, Media Planning and Buying, Integrated Marketing campaigns along with the basics of design including crucial aspects of design- Font, Colour, Logo, Visual Appreciation, Signage, Experiential design etc. All companies and corporate houses also require the services of Media Planners, Account Managers, Client Servicing Executives, Creative Art Designers so the scope is plenty. Advertising needs sharp minds – we will define that creative edge. |
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| Lectures held on |
Lecture Timings |
Price |
Duration |
| Sunday & Thursday |
6.30pm till 8.30pm |
Dhs 16,500/- |
1 year : Sept - July |
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